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Apple Inc. Will Bring Its Mobile Advertising Network

Apple Inc. will bring its mobile advertising network for the European market, the heels of his first successes in the United States.


The company said on Thursday it will launch network IAD in the UK and France in December, and in Germany in January.

Apple launched the network in the U.S. in July. Compete with a host of competitors, including Google Inc., advertising small but growing mobile.

Apple said IAD launch in Europe with listings of L'Oreal, Renault, Louis Vuitton, LG Display, Anheuser-Busch InBev and others. The service places ads in applications on your mobile device like the iPhone.

Apple announced it had signed more than half of the top 25 U.S. national advertisers in the foreground. Shares of Cupertino, California, Apple rose 2.7 percent to $ 308.62 in Nasdaq trading in the afternoon.

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